I recently found an old Telegraph article about “27 things you can learn from Del Boy” and being a massive fan of the TV show, I had to stop and read it, so I thought I would break out my 9 of the best. 1. Its all about who you know (Networking) – lets face … Continue reading
With social media fast becoming part of both personal and business life, it won’t be long until our importance in life is judged by the number of people following us. More importantly for business, the more followers you have – the quicker your message reaches maximum audience. I am often asked. How can I increase … Continue reading
Although we all too often find we are disappointed with the results from email marketing, so using my experiences and those of GoMy Emails – Email MarketingProfessionals I recently wrote an article detailing the top 10 ways to improve your email marketing results. My article is titled “10 tips to improve your email marketing results” … Continue reading
1. Sell the sizzle not the sausage It’s the old technique of making sure you tell your clients about the results they will have should they purchase your product or service. I have recently read a great book that explains using ‘afters’ or sizzle to sell your products. I would recommend you take a look … Continue reading
Over the last twenty years I have had great days where everybody I have met has bought from me, and I often wonder whether it was all about luck or just good timing. This post was inspired by an article I read in Business Matters magazine, which looked at luck in the sales process. It … Continue reading
I have heard this business theory for many years. That 80% of business comes from 20% of your clients. But have you ever considered running your business using just the 80:20 rule? As a theory, if you sacked 80% of your clients, would you retain 80pc of the profits from the remaining 20pc top performers? … Continue reading